About
Social icons are clickable links to your brand's social media profiles. They give customers a quick way to find and follow you on platforms like Instagram, Facebook, TikTok, and more. Displaying social links on your store builds trust, encourages engagement, and helps grow your audience across channels.
In the Boardwalk theme, the Social Icons settings are found under Theme Settings and act as a central place to enter your profile URLs. You only need to add each link once — the theme automatically displays the matching platform icon wherever social links are shown, such as the footer, mobile menu drawer, or any section with a Show social media links option. Only platforms with a URL entered will display an icon.
How to Set Up Social Icons
Follow these steps to add your social media profile links to your store.
Open Theme Settings
In your Shopify admin, go to
Online Store → Themes, find Boardwalk,
and click Customize. In the Theme
Editor, click the gear icon (⚙) in the
left sidebar to open Theme settings.
Navigate to Social Icons
Inside Theme settings, click on Social icons. You'll see a list of URL fields — one for each supported platform.
Enter Your Profile URLs
For each platform your brand is active on, paste the
full URL to your profile page. For example,
https://www.instagram.com/yourbrand or
https://www.facebook.com/yourbrand. Leave
any platforms you don't use blank — they won't display
an icon.
Tip: Always use the full URL
including https://. Entering just a
username or handle (like
@yourbrand) won't work — the link
needs to be a complete web address that visitors can
click to open directly.
Enable Social Links on Sections
After entering your URLs, navigate to any section where you want social icons to appear (such as the footer). Look for a Show social media links toggle in that section's settings and turn it on. The theme will automatically display icons for every platform that has a URL entered.
Save and Preview
Click Save in the Theme Editor. Preview your store and check the footer, mobile menu, or any section you've enabled social links on to verify the correct icons appear and that clicking them opens the right profile pages.
Supported Platforms
Boardwalk includes built-in icon support for 12 social media platforms, plus a generic option for any platform not in the list. Each platform gets its own URL field — only platforms with a URL entered will show an icon.
Platform Links
Link to your Facebook page or profile.
Example: https://www.facebook.com/yourbrand
Link to your Instagram profile.
Example: https://www.instagram.com/yourbrand
Link to your YouTube channel.
Example: https://www.youtube.com/@yourbrand
Link to your TikTok profile.
Example: https://www.tiktok.com/@yourbrand
Link to your X (formerly Twitter) profile.
Example: https://x.com/yourbrand
Link to your Threads profile.
Example: https://www.threads.net/@yourbrand
Link to your LinkedIn company page or personal
profile.
Example: https://www.linkedin.com/company/yourbrand
Link to your Bluesky profile.
Example: https://bsky.app/profile/yourbrand.bsky.social
Link to your Snapchat profile.
Example: https://www.snapchat.com/add/yourbrand
Link to your Pinterest profile.
Example: https://www.pinterest.com/yourbrand
Link to your Tumblr blog.
Example: https://yourbrand.tumblr.com
Link to your Vimeo profile or channel.
Example: https://vimeo.com/yourbrand
A catch-all link for any platform not listed above. Use this for platforms like Discord, WhatsApp, Telegram, or your own website. A generic link icon will be displayed.
Where Social Icons Appear
Once you've entered your profile URLs, social icons can be displayed in several areas of the theme. Each area has its own toggle to show or hide the icons.
Common Locations
The footer is the most common place to display social icons. Look for the Show social media links option within your footer section or footer blocks. The icons appear as part of your footer layout, typically near your brand information or navigation links.
Social icons can be displayed inside the mobile menu drawer footer, giving visitors on phones and tablets easy access to your social profiles while navigating your store.
If your store is password-protected (for example, before launch), social icons can appear on the password page so visitors can follow you on social media while your store is being set up.
Various sections and blocks throughout the theme may include a Show social media links toggle. When enabled, they pull the icons directly from the URLs you've entered here. The appearance — including icon size, spacing, and color — is controlled by each section's own settings.
Important Notes
Keep these details in mind when setting up social icons.
Things to Know
The theme only displays icons for platforms that have a URL entered. Leave a field blank to hide that platform's icon entirely. There's no separate on/off toggle per platform — the presence or absence of a URL controls visibility.
You only need to enter each social link once in these theme settings. Every section and block that displays social icons pulls from this same set of URLs. If you update a link here, it updates everywhere automatically.
Each field expects a complete web address starting
with https://. Entering just a
username, handle, or partial URL won't create a
working link.
The visual style of social icons — including size, color, spacing, and opacity — is controlled by each individual section or block where the icons appear, not by these theme settings. Look for settings like Icon size, Icon color, and Space between icons on the relevant section.
Some sections also offer a Follow on Shop button alongside social icons. This is a Shopify feature separate from social links — it requires the Shop channel to be installed and Shop Pay to be activated in your Shopify admin.
Frequently Asked Questions
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