A two-column layout that pairs a video with text, images, or other content — perfect for product demos, brand storytelling, and feature highlights.
The Split Content: Video section is a two-column layout designed to showcase a video alongside supporting content such as text, buttons, or images. It's ideal for product demos, behind-the-scenes clips, brand stories, or any scenario where you want a video paired with a call to action.
This section works almost exactly like the Split Content: Image section. It shares the same layout options, column settings, and block types. The only difference is that it defaults to a Video block in the first column instead of an Image block. For a full overview of how the section works — including setup steps, section settings, and the available block types — please see the Split Content: Image guide.
Note: Everything covered in the Split Content: Image guide — including section settings, Group blocks, Image blocks, Image Reveal blocks, and mobile behavior — applies equally to this section. This article focuses specifically on the Video block and its settings.
Follow these steps to add and configure a Split Content: Video section in your Shopify store using the Boardwalk theme.
In your Shopify admin, go to
Online Store → Themes, find Boardwalk,
and click Customize. Navigate to the
page where you want to add the section.
Click Add section in the Theme Editor sidebar, then search for and select Split content: Video. The section will appear with a default Video block and a Group block containing sample text.
Click the Video block in the sidebar. Choose your video source — either upload a video file directly to Shopify, or paste a YouTube or Vimeo link. Configure the playback settings (autoplay, loop, controls) and choose your preferred aspect ratio.
Click the Group block (or whichever block you'd like in the second column) and edit its content. Add headings, body text, buttons, or swap it for a different block type entirely.
Click Save in the Theme Editor. Preview your page to check the video playback and layout on both desktop and mobile.
The Video block is a media player that supports Shopify-hosted video files as well as YouTube and Vimeo links. Below are all the settings available when you click on a Video block in the Theme Editor.
Choose how you want to provide the video. Select
Upload to use a video file hosted on
Shopify, or Link to paste a YouTube or
Vimeo URL. The other settings in this block change
depending on which source you choose.
When the source is set to Upload, use
this picker to select or upload a video file from your
Shopify media library.
When the source is set to Link, paste the
full URL of a YouTube or Vimeo video here. Standard
and shortened YouTube URLs are both supported (e.g.,
youtube.com/watch?v=... or
youtu.be/...).
Applies a semi-transparent color layer on top of the video. Useful for tinting the video to match your brand colors or improving text readability when content overlaps the video. Supports transparency, so you can adjust the intensity.
Displays a thumbnail image over the video when using a
YouTube or Vimeo link. This is only available when the
video source is set to Link. Upload a
custom image to show before the video plays.
Controls the shape of the video player. Options:
Widescreen (16:9),
Landscape (4:3), or
Square (1:1). Choose the ratio that best
fits your video content and page layout.
When enabled, the video starts playing automatically when the page loads. Autoplay videos are always muted — this is a browser requirement and cannot be changed.
When enabled, the video replays continuously from the beginning after it finishes. Works well with autoplay for ambient or background-style videos.
Displays the play/pause button, progress bar, volume, and other standard video controls. Turn this off for a cleaner, more cinematic look — especially when autoplay and loop are enabled. This setting applies to Shopify-hosted videos only; YouTube and Vimeo videos use their own built-in controls.
A text description of the video's content for visitors using screen readers. This doesn't appear visually on the page but helps make your store more accessible. For example: "Behind-the-scenes video of our woodworking studio."
Shopify Admin Note: To upload a video
file, go to
Settings → Files
in your Shopify admin and add your video there first. You
can then select it from the video picker in the Theme
Editor. Shopify supports .mp4 and .mov file formats.