Dog groomers & pet businesses
A grooming website with online booking built in
Start from a template made for dog groomers. Pet parents pick the service, the day and the time right on your site, every booking lands on one calendar and in your client list, and there's no commission on new clients. Free to build; from $15 a month, billed yearly, to go live.
Start from a design made for groomers
Scrub-a-Pup, first, was designed in-house for a dog grooming shop: your services and prices, your groomers by name, and a form that asks about the dog before the first visit. The rest are built for other pet businesses. Open any of them full-screen, then make it yours: change the words, swap the photos, recolor the site.
Online booking
Pet parents book a time, not a callback
Put a booking form on any page and list what you offer — a bath and brush, a full groom, a nail trim. Pet parents pick the service, see which days and times are open, and take one. Times already taken show crossed out, the booked time is held the moment they book, and they get an email with the details — and so does everyone on your team who manages appointments.
One table, one groomer? Set Clients at once to 1, and a booking for any service closes that time on all of them for as long as the visit lasts, so a bath and a full groom can't both land on the same 10:00.
Before the visit
Know the dog before it's on the table
Add your own questions to the booking form — the dog's name, the breed and coat, how they feel about the dryer — as a text box, a dropdown, a row of buttons or a checkbox. The answers come with the booking, on the appointment and in the email your team gets, so you know who's coming in before they're through the door.
Your client list
Every pet parent, in a list you own
Every booking saves the client's name, email and phone to your contact list, and someone who books again updates their record instead of starting a new one. The list isn't in an old appointment book or one groomer's phone — it's in one place, and yours to export whenever you want it.
Add a newsletter checkbox to the form and clients can join your list as they book. They get an email to confirm, and only a confirmed address is added, so the list you send to is people who asked.
The appointment book
The whole week on one screen
Bookings land on one calendar the moment they're made. Filter it by service, mark each visit completed or a no-show, and hide the cancellations when you only want to see who's coming in. Subscribe to it from Apple Calendar, Google or Outlook, and the appointments show up on your phone next to everything else.
Turn on a reminder email, choose how many days ahead it goes out, and every pet parent who books online hears from you before the visit.
Newsletter
Fill the slow weeks
When the book has gaps, tell the list — holiday grooming slots, a de-shedding special for spring, the week you're closed. Campaigns carry your logo, in the colors and layout you pick, and Starter includes 5,000 email sends a month, so there's no separate email tool to pay for.
What's included
Everything on this page is on the Starter plan — no add-ons, no booking app on the side, and no commission on a single booking.
Take the booking
- Booking form on any page
- Your services, listed
- Pet parents pick an open time
- Confirmation email
Know the dog
- Your own questions
- Buttons, dropdowns, checkboxes
- Answers on every booking
- Emailed to your team
Run the book
- One appointments calendar
- One dog at a time, if you say so
- Optional reminder email
- Syncs to your own calendar
Keep in touch
- Saved to your client list
- Newsletter opt-in
- 5,000 sends a month
- Shared inbox on your domain
Taking bookings this week
Pick a design
Start from one of the templates above. Every template is included on every plan, so the design you pick never changes what you pay.
Let AI write the pages
Tell the AI builder about your shop — what you offer, where you are, how you handle a nervous dog — and it writes the copy for every page of the template you picked. Then add your own photos and change anything you like, yourself or by asking.
Set up booking and go live
List your services and the hours you take each one, or describe them to the assistant and it drafts them, with a booking form, for you to check. Connect your domain — bought separately, never bundled into a plan — and publish.
Questions groomers ask
No. There's no commission on new clients or regulars, and no fee per booking: a booking on your own site costs nothing on top of your plan. Booking forms don't take payments or deposits, so there's nothing for us to take a cut of.
Starter is $25 a month, or $180 for the year, which works out to $15 a month. There are no setup fees and no contract. Building and previewing the whole site is free — you pay when you publish it.
No. Everything on this page is on Starter: the site, online booking, your client list, the appointments calendar, the newsletter, and a mailbox on your own domain. The Store plan adds products, cart and checkout, and memberships, which is worth it if you want to sell shampoo, treats or a grooming membership online — and you can move up to it later without rebuilding anything.
If you want them to. Turn on a reminder email for a booking form and choose how many days before the visit it goes out; every client who books online through that form gets one. It stays off until you switch it on.
Yes. Add a question to the booking form for the address, and say on your site which towns you cover, so a pet parent can see whether you come out that far before they book. The calendar doesn't add drive time between visits, so leave room for it in the hours you open.
No. A domain is bought separately on every plan, either through us or from wherever you already own one. What the plan covers is the hosting, the SSL certificate, and a mailbox on that domain once it's connected.
No. The tag says what the design was drawn around, not who is allowed to use it — the gallery above is a shortcut, not a fence. Every template is available on every plan, so if a design filed under another industry suits your shop better, use that one.
Yes. You edit the page in place: change any word, swap a photo, drag sections into a different order, recolor the site. No code, and nothing you have to ask a developer for.
Let the next pet parent book themselves
Free to build. From $15 a month, billed yearly, to go live.